Owner Greg Penner Defends Broncos’ Communications Director After Post Considered Offensive to Buffalo Bills Following Intense Playoff Game
Denver, Colorado – January 21, 2026
Following the controversy surrounding a social media post by the Denver Broncos’ communications director, team owner Greg Penner has spoken out in defense of his staff member, acknowledging that while the post wasn’t the best approach, it didn’t change the fact that the Broncos played with immense spirit and deserved the win. The post, aimed at Buffalo Bills after the Broncos’ 33–30 victory in the AFC Divisional Round on January 17, sparked backlash from Bills fans when it criticized them with the phrase "Bills Ma-cry-a."

Despite the post being quickly deleted and receiving strong criticism, Greg Penner stated he understood it was a mistake but emphasized that it did not detract from the fact that the Broncos played their hearts out in a thrilling game and deserved to win. In an official statement, Penner defended the Broncos' players for their dedication and felt they shouldn’t be unfairly judged due to outside criticism from opponents.
“While I understand the post wasn’t the best approach, we can’t ignore that the Broncos played with immense determination. We fought with everything we had, and this victory was well-deserved. To me, that was the win of a strong, hard-working team. The Bills’ fans constantly blaming the refs and crying only serves to cover up the reality that the Broncos played better in that game.”
Penner also mentioned that the team's focus on showing determination and high-spirited play throughout the season, especially in such intense playoff games, was the most important thing. While the communications director's post may have overshadowed their proud win, Penner believes the team should be recognized for their efforts on the field rather than being blamed or criticized by other teams.
“We don’t want outside criticism to overshadow what we’ve achieved. The Broncos players deserve respect for their fighting spirit, and that’s the most important thing.”
However, this incident also serves as a reminder of the power of communication and how teams must deal with public reactions. Penner committed that the team would review its communication processes to avoid similar mistakes in the future but reaffirmed that the winning spirit and mutual respect would always be their top priority moving forward.
Certainly, Greg Penner’s defense of the communications director, although met with criticism from some fans, clarified the Broncos’ stance: they deserve the win and won’t be swayed by unfair accusations from rivals. Broncos fans can continue to trust their team in the next game, with unwavering fighting spirit.
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